Friday, April 13, 2018

CallFire Company Culture - A Fun Visit from Michel Veys CEO

CallFire’s CEO, Michel Veys joined the CallFire team in Austin, TX for a few days! Michel got a chance to experience the day to day lives of the sales team and check out our Texas office space.

Monday, April 2, 2018

CallFire's Text Messaging is a Great Team Player

The Austin Spurs and CallFire make a great team! The NBA G League team, The Austin Spurs, were looking for a way to connect with season ticket holders and increase their attendance at games. With so much going on in Austin, they decided to use CallFire's SMS messaging to help them stand out and rise above subscribers' overflowing email inbox.


Wednesday, March 28, 2018

How Texting Can Complement Your Voice Strategy?

CallFire customers have amazing ways of making our voice communication tools work for them. For small-to-medium businesses and non-profits, CallFire helps companies reach out and service customers with the same efficiency as a larger company. But have you thought about adding SMS texting to the mix?


Monday, March 19, 2018

Texting for collection agencies - How Can Texting Help Your Business

Texting for collection agencies -- is that a thing? We say yes! Texting provides a new and effective way to connect that you may not have considered. So how can texting help you reach contacts in a quick, reliable, and low-cost way?

Reach Out Via Text Messaging

You likely already send text messages to friends and family, so why not use them to communicate with clients, vendors, and partners? Samples of collections-related texts you might send are:
  • “Just a reminder, your payment to Douglas County Municipal Services is due in full in 3 days.”
Thursday, March 8, 2018

Texting Helps You Spring Forward In Style - All About Daylight Saving Time

Daylight Saving Time begins Sunday, March 11th this year. Are you and your customers ready to spring forward? Texting can help.

Wednesday, March 7, 2018

What's a Text Drip Campaign and Why Should I Do It?

Drip campaigns allow you to send a series of automated and triggered messages to your customers and prospects. Text drip campaigns transform what is usually an email technique into SMS . Here are the basics of a text-based drip campaign:


Tuesday, February 27, 2018

The A-to-Z of Interactive Voice Response

Interactive Voice Response, also called IVR for short, is a tool that enables companies and organizations to:
  • Create surveys
  • Conduct polls
  • Send out appointment reminders
IVR allows you to serve more customers, and to do so with a smaller staff. It also makes engaging with your company more interactive. Further, it can be used for both inbound and outbound calls, making it a solution that also strengthens relationships.

Friday, February 23, 2018

3 Ways to Help Your Small Business Communicate Like a Big One

If you’re running a small to medium size business it can feel like you’re a David competing against a sea of Goliaths. Communication technology is one area when the difference can be glaringly obvious. So how do you make sure you communicate like a giant, even if you’re not one? Here are 3 Tips:


Friday, February 16, 2018

What is the TCPA and Why Does it Matter to You?

In 1991, the U.S. Congress enacted the Telephone Consumer Protection Act (TCPA) to regulate how marketers contact people. The goal of the TCPA was to protect consumers from intrusive calling practices. The act covered telemarketing calls, automatic dialing systems, and pre-recorded messages.

Monday, February 12, 2018

How to Integrate Your Marketing Outreach Strategy with CallFire's Product Suite

Technology has given us a wealth of tools to use when engaging prospects and customers, but which is best? And which should be used most often?

The answer is that you should integrate your marketing strategy; don’t think of outreach a process of using “either this solution or that one,” but rather one where all your tools are used in conjunction with each other.



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