Monday, February 18, 2013
Direct marketing via the telephone is a concept that has been around since the early 1970’s. It’s a technique employed by many companies to generate leads, drive sales, and generally maintain or expand their current business.

It’s important to stay in touch with your people, be they customers, clients, constituents, or students. An auto dialer system is one of the best ways to do just that; you can gather information in the form of surveys or requests, send emergency mass text messages, set up phone trees to optimize your inbound call reception, and any number of unique applications for any given business.

The CallFire platform takes it a step further. With our power dialer, you’ll be able to upload contacts, scripts, and personalized recorded messages so your agents don’t have to waste time talking to answering machines instead of cultivating leads. Our system allows calling on up to four phone lines per agent, and weeds out busy signals, dead numbers, and answering machines, the sum total of benefits equating to roughly a 20-30 percent increase in efficiency over manual dialing.

The best thing about the CallFire platform is the scale. Our system works just as well for an individual, a team of ten, or a call center of two hundred. No matter whether you’re a publicly traded company, a fresh upstart, or a mom and pop operation moving into the 21st century, we can help you do better.

Additional Resources: