Wednesday, August 29, 2012
By Carl Foster
So What Can Short Message Service (SMS) Do For Me? If you’re a business owner or entrepreneur who has relied on traditional methods of advertising, that may be exactly what you’re asking yourself. All anybody seems to do on those cell phones is just chat away with their friends who are just next door, right? Not exactly…consider the following statistics:
- 97% of all SMS marketing messages are opened (83% within one hour)
- A 2010 study found that SMS will become one of the most widely accepted forms of mobile marketing and advertising by 2015.
- American teens text over 6 times per hour they’re awake which averages out to 3,339 texts per month