As app use increases, businesses are understandably keen to make the most of in-app advertising. But as Facebook’s found out with its recent experiments in advertising through Messenger, mobile users dislike it.
When people hire a limo for prom, business use or any special event, they’re going to shop around and compare their options. How is your limousine business going to stand out from the crowd?
Text message marketing and MMS marketing lend themselves well to cross promotion. Whatever marketing and promotion streams you already use, from social media to print ads, you can use them to boost your mobile marketing campaigns - and vice versa.
With consumers using their mobiles to access the internet more than ever before, marketers have been quick to harness the benefits that this growing marketing channel presents.
With technology developments driving a revolution in the way we communicate, the marketing world has been forced to shift its focus towards mobile marketing. Once the domain of only a few major brands, the sheer number of mobile phone users has caused mobile marketing to move into the mainstream.
If you think text message marketing is only for businesses, think again. While it's certainly true that businesses have overwhelmingly gone mobile, it's only a reflection of most of the rest of the world has. In the U.S. alone, 95% percent of the population has a cellphone.
Non profit organizations and charities often work to the tightest of budgets. But SMS provide a cost-effective way for community groups of all sizes to connect with each other, with potential new members and with the wider community. Text messaging allows organizations to reach a wide audience effectively - all without spending a fortune.
Marketing is stronger when all of your marketing channels are working together, supporting each other and cross promoting wherever possible. The flexibility of SMS marketing makes it easy to integrate with every marketing channel, particularly social media, email, print and blogging. How? Let's find out...
Social Media
In an age where we can reach friends and family via Skype, Twitter, SMS and Facebook Live, even if we’re on the other side of the world, customers expect it to be just as easy to make contact with the businesses they use. One of the simplest, quickest and convenient ways for people to get in touch about customer service issues is via text.
