Monday, August 17, 2015
Monday, October 20, 2014
SMS Marketing Case Study: BestBet Jacksonville Text Marketing Campaign Drives Last Minute Poker Tournament Sign Ups
More and more marketers are realizing that SMS is one of the immediate and powerful ways to reach mobile consumers. Due to the high rate of open rates and the ubiquity of mobile devices, text messaging is a powerful medium to break through the clutter of marketing materials that are vying for your customer’s attention.
Thursday, August 13, 2015
The Four Questions to Ask When Buying Call Center and Dialer Technology
Businesses are constantly faced with what seem like very daunting purchasing decisions. And unlike consumers, a business cannot line up at midnight for a new gadget offering a sleeker design and a couple of new features.
Wednesday, August 5, 2015
Turning Around Your SMS Text Marketing Campaign
Text marketing has become a staple of any business’s marketing strategy. When executed properly, it can generate some very impressive results. With its high open rates and the ubiquity of mobile devices, SMS is a powerful medium to deliver mobile offers and notifications. In fact, with 95 percent of text messages being opened, SMS marketing can be the most cost effective way of breaking through the clutter of marketing messages vying for your customer’s attention.
Monday, August 17, 2015
‘Darcy Burner for Congress’ Calls on CallFire Cloud Telephony To Educate Voters, Boost Attendance at Pre-Election Events
When Seattle congressional candidate Darcy Burner needs to get the word out about a key endorsement or campaign event, she doesn’t rely on expensive telephone call centers staffed by dozens of volunteers who spend hour after hour manually dialing number after number. Instead, Burner and her team turned to CallFire.
Thursday, August 13, 2015
Using the CallFire IVR Designer to Create Virtual Receptionist and Phone Trees
One of the things that can sometimes be quite a hassle for small businesses is having to try and process incoming calls, especially if there isn’t any money in the budget for a professional receptionist to do so. Thankfully, CallFire has a solution that is both technically and fiscally advantageous for those business owners and that is creating a virtual receptionist using our Interactive Voice Response (IVR) platform.
Thursday, August 13, 2015
5 Predictive Dialing Best Practices
Dialing all day can be quite the onerous task. Lead follow up can often seem like panning for gold.
Thursday, August 13, 2015
Narrowcasting: The Power of Text Marketing
In the era of social media keeping up with broadcasting trends on platforms like Facebook, Twitter, and Pinterest is vital. However, as critical as it is to broadcast a large net on these large social platforms, many brands are neglecting an equally critical tactic that could propel them even further: narrowcasting. Narrowcasting involves a brand sharing content with smaller, more selective audiences. Unlike broadcasting, narrowcasting is about creating content tailored to compel recipients. Data suggests that narrowcasting is a competitive alternative to more traditional broadcast marketing.
Thursday, August 13, 2015
Call Tracking and SMS Gateway Platform to Measure Marketing ROI
Thursday, March 5, 2015
Cloud Telephony Pioneer CallFire Surpasses 50,000 User Milestone, Sets Sights on Reshaping Telecom Space
Cloud Telephony Pioneer CallFire Surpasses 50,000 User Milestone, Sets Sights on Reshaping Telecom Space
Company Delivers Customizable Software Solutions,
Strong ROI Across Diverse Client Base
SANTA MONICA, Calif. (July 12, 2012) – Signaling an overall shift away from costly hardware in favor of affordable cloud-based voice and text messaging services for the commercial and non-profit sectors, CallFire (www.callfire.com) today announced that it has surpassed 50,000 users.