L.A. Biz has selected its second class of honorees for its Women of Influence Awards, and CallFire's chief revenue officer, Barbara Palmer, made the cut.
Friday, November 20, 2015
Monday, November 9, 2015
Building a mobile audience is standard practice in the corporate world, as marketers are able to create targeted campaigns and responsive designs for ads and landing pages, and, more importantly, connect with customers on their mobile devices. I have examined each candidate’s website on a desktop browser and on my mobile device, and found that Ben Carson and Bernie Sanders have the best sites on both platforms.
Monday, November 2, 2015
Kauffman v. CallFire, Inc. represents the third consecutive judgment in favor of the company this year. Together, these three decisions demonstrate CallFire’s compliance with the TCPA, providing additional confidence to customers utilizing CallFire’s offerings to engage with their communities.
Thursday, October 1, 2015
This month, for the first time, Korn kicks off a mobile campaign to coincide with its national tour, engaging fans through free, exclusive content during the tour, such as videos, photos and backstage sneak peeks.
Tuesday, September 29, 2015
CallFire announced a new API for developers looking to maximize applications with voice and text functionality. Originally launched in 2012 to offer developers an alternative to CallFire’s self-serve dashboard, the updated API goes beyond original functionality to enable both one-to-one and one-to-many voice and text communication.
Thursday, September 24, 2015
I just walked into my dad's room. He is in deep sleep, and has a baby-like happiness and calmness on his face. I've seen his Lewy Body Dementia (LBD) progressing further over the last few months to a point where he spends his entire day on the bed. His body is growing thinner and thinner by the day; he's basically skin and bones now. Today he actually has a pronounced six pack, as there is no longer much fat left in his body - a slightly funny concept if I'm trying to find humor in the situation.
Friday, September 4, 2015
Mobile devices are the preferred method of communication for many consumers, with 91 percent of adults now owning a cell phone. Technologies that allow people to easily target and communicate through mobile, such as text messaging, are the new norm in customer engagement. There are voice and text platforms that allow people to engage with their target audiences, however, and they are seeing many mobile use cases in these sectors—from teachers communicating with parents to politicians targeting their voter bases.
Tuesday, September 1, 2015
Mobile marketing via text message has become a no-brainer for pizzerias large and small in recent years, and no wonder: In a world of instant gratification, operators have taken notice of studies that show 95% of text messages are read by consumers within four minutes of receipt.
Friday, August 21, 2015
Parker Waichman LLP has experienced increased productivity, and better communications with its latest integration, CallFire. The result has been that the text messages are reviewed and responded to more quickly than with emails. In addition, the efficacy of the platform reduces the number of phone calls made, saving time and money.
Wednesday, August 12, 2015
Inc. magazine today ranked CallFire number 1,745 on its 34th annual Inc. 5000, an exclusive ranking of the nation's fastest-growing private companies. The list represents the most comprehensive look at the most important segment of the economy—America’s independent entrepreneurs.