Do-It-Yourself Lead Gen Webinar for Businesses on 9/22

September 9th, 2009

CallFire announces a new Do-It-Yourself Lead Generation webinar for businesses interested in generating leads by using Power Dialing, Opt-in Voice Broadcast & intelligent Call Tracking to drive new business in the United States and Canada.

The DIY Lead Gen webinar series first aims to educate business owners and at-home sales agents on how to save money by using Cloud Call Centers and Cloud Telephony tools to quickly connect themselves to other businesses.  The second half of the seminar covers how to use opt-in Voice Broadcast notification and Call Tracking to communicate important messages to existing clients and track marketing efficacy of your campaigns.

Lead Generation Webinar

Session 1How to use Cloud Call Centers and Power Dialing

* Preparing an Excel list of my business telephone phone numbers.
* Optimizing ROI by developing a thoughtful callback strategy.
* Monitoring other sales agents that work from home.

Session 2: How to use Voice Broadcast & Call Tracking for notification & lead gen.

* Preparing an Excel list of my customer phone numbers.
* Developing an effective recorded message for my voice broadcast campaign.
* Creating Call Tracking campaigns to track marketing efficacy & continued notification.


To attend CLICK HERE at 11AM PST 9/22/2009

Sign up for the CallFire Spark newsletter and learn about Cloud Telephony here.

Tina’s Top Tips - Outbound Sales for Call Centers

May 7th, 2009

Hi Everyone!

My name is Tina and If you use CallFire then you may have participated in my Webinar.  :)  I get a lot of calls about “best practices” for using CallFire’s Virtual Call Center, Voice Broadcast & various Cloud Telephony tools for outbound call center sales.   Here they are:

Outbound Call Center Sales Tips:

  1. Creativity is important
    Phone interactions are impersonal, so be sure to smile in the message. ;)   Feel free to use humor, wit & charisma to engage your potential customer over the phone.   Building trust & relationships is key to making sales.
  2. Use fresh data & scrubbed lists
    Generating leads & sales can only be accomplished if you have a great list to call.   Existing customer databases, InfoUSA business listings, and online lead-gen are great sources for high-quality data.
  3. Use a woman’s touch
    Try using a woman’s voice for your recordings. :)  Many DIY’ers use their own voice to save a few bucks.  Check out services like Voice123.com to get a professionally recorded greetings.  Your target demographic may react differently to voices of varying gender.  Try to diversify every aspect of your outbound effort!
  4. Communicate with your customers
    We all get wrapped up in our amazing sales vision, but don’t forget to ask your customers what matters to them.  For example, you might want to figure out what time of day each of your customers prefer to receive telephone updates & callbacks.  Use this data to schedule your campaigns accordingly.
  5. Try Call Tracking & Text-To-Speech
    A balanced outbound sales effort strives to track it’s efficacy over time.   Call Tracking & Hosted IVRs are a great way to track your marketing efforts, at the campaign level!  If you haven’t checked out advanced voice services, give us a call, or watch this video to learn more.

Thanks everyone!  ~Tina

Call Tracking arrives! Buy toll free numbers from CallFire

April 20th, 2009

This weekend, CallFire developers rolled out a great new feature: Inbound telephone service.  Now, you can buy Toll Free & Local telephone numbers with only a few clicks on our website!

This powerful new feature allows you to track which advertising campaigns generate you the most sales calls.

Screenshot:

Call Tracking Routing Toll Free Numbers CallFire

So, what does this mean for you?

Buy Toll Free or Local numbers

Purchase one, or thousands of numbers for your business.  By displaying unique phone numbers to each of your advertising campaigns, your sales team can monitor which ads are driving the most phone calls.  And of course, with CallFire’s pay-as-you-go platform, you can stop receiving calls on your new number at any time.

Nationwide Call Forwarding

All local & toll free phone numbers can forward to your existing phone number.   Your cost during a forwarded call is 5c/minute for local numbers and 8c/minute for Toll Free.

Know which ADs make your phones ring

Create useful reports and visualize your callers patterns.  You may find that some campaigns drive more sales calls than others.  This data can be used to make valuable marketing decisions.

Developer tools and APIs

Integrators, please visit http://www.CallFire.com/dev to learn more about CallFire’s Voice APIs.  Publishers & large advertisers can use APIs to purchase & provision DIDs.  Call us to learn more at 877.897.FIRE.

Only $2/month + 8c/min

For Toll Free numbers… for local numbers, it’s only: $1/month + 5c/min.

5 ways VoIP can make your sales lines ring

April 13th, 2009

Cloud telephony platforms can help your business generate inbound sales calls.  Here’s a few different ways our customers are making their sales lines ring, using VoIP.

Use Toll Free numbers to reveal ads that drive the most sales calls
Say you have 100 different online advertisements but aren’t sure which impressions eventually turn into phone calls.   Use call tracking to purchase 100 phone numbers for each ad-campaign (each number simply forwards to your sales line).  As the calls come in, you can easily visualize which ads are driving the most sales calls.  These advanced reports can be used to further strengthen your ad-campaign.

Use a hosted predictive dialer to free up salespeople’s time
Automate the way your agents make outbound calls and save hundreds of hours every month.   By using a hosted predictive dialer and your existing telephone system, your agents can fly through 100’s of calls every hour.  Agents can take lives calls immediately, and if they get an answering machine they can click a button to leave a prerecorded message, allowing them to move on to the next LIVE call.

Voice blast your PBX’s missed/abandoned list
Call centers occasionally get overloaded and you may have customers who (for whatever reason) hang up while waiting.   Don’t let these leads go to waste.  Export them to create an automated, press-1 voice broadcast.   Example: “This is an automated callback from ABC Inc. We are sorry nobody was available to take your call.  Please press 1 now, to speak with a sales agent.  He or She will be with you shortly.  Thank you.”   This automation ensures that customers get a follow up & further strengthens your customer service offering.

Add “Click-To-Call” to your website
The idea is simple – add another way for a customer to call you.  By adding a click-to-call option to your website , users can enter a phone number and in moments they can receive a live call from one of your sales agents.  How does it work?  After your lead submits their phone number in the “click to call” form, your sales agent receives a call that says “Press-1 now to speak to connect to a new lead.”   In moments both parties are connected and your sales team does the rest.

Create a unique phone experience using Text-To-Speech
Your client may appreciate an automated phone call that can read them their: account balance, schedules & timings for events, and even driving directions.  Developers can try using VoiceXML to send phone calls that can create a unique experience for users while reducing the volume of trivial phone inquiries your agents must field.

Have you used VoIP in other interesting ways?   Tell us how, using info@callfire.com.  Your story, and links to your business, could end up on the CallFire blog.   ~DR

DIY Lead Gen

February 11th, 2009

The Free Do-It-Yourself Lead Generation webinar will be conducted as a 2-part series.

Session 1:  How to use a Virtual Call Center and Predictive Dialer to optimize
my time and contact 1000’s of businesses weekly.
• Preparing an Excel list of my business telephone phone numbers.
• Optimizing ROI by developing a thoughtful callback strategy.
• Monitoring other sales agents that work from home.

Session 2:  How to use Voice Broadcast to communicate with my existing, opt-in, customers.
• Preparing an Excel list of my customer phone numbers.
• Developing an effective recorded message for my voice broadcast campaign.
• Creating follow-up call-campaigns for continued notification.

To sign up for CallFire’s free “DIY Lead Gen” webinar, please submit your contact information here: https://www.callfire.com/dialer/usersignup.do
To learn more about CallFire products and services, please visit: http://www.callfire.com/dialer/cm/info/products_and_services.html
To speak with a CallFire representative, please call 877.897.FIRE.

About CallFire
We provide highly-scalable and affordable
Cloud Telephony solutions, including Voice API, Voice Broadcast, Virtual Call Center, Hosted IVR, Call Tracking and VoiceXML services.